About this role

Own and develop differentiated positioning and messaging for current and new products/portfolio.
Lead the Go-to-Market (GTM) strategy for key product lines.
Plan, execute, and monitor successful product and service launches.
Develop and deliver sales enablement materials.
Drive the creation and performance of content, events, and campaigns.
Gather and analyze market trends, customer feedback, and competitive intelligence.
Work with cross-functional marketing teams and other service providers.
Regularly review and report on the effectiveness of launches, campaigns, and strategic initiatives.

Minimum 3+ years in product marketing or related commercial roles, ideally in global B2B.
Proven go-to-market and product launch experience.
Expertise in value-based marketing, segmentation, and positioning.
Skilled in agency management and multi-channel execution.
Ability to translate technical features into customer-focused messaging.
Strong project management and cross-functional skills.
Fluent in English.

While the specific benefits are not listed, companies often include perks such as professional development opportunities and flexible working arrangements.

Product Marketing Manager

Key skills