Collaborate with stakeholders to understand business goals and translate them into effective marketing initiatives.
Develop and oversee content strategy to ensure it aligns with the brand and resonates with the target audience.
Analyse data and metrics to gain insights, make decisions, and optimise future campaigns.
Manage the firm’s sponsorship programme, with a focus on effective activation to maximise our brand presence.
Design, develop and implement the firm’s client updates, brochures, guides and e-zines, including reviewing content, managing mailing lists and distribution through the firm’s online channels.
Writing engaging copy for social media such as firm announcements and news updates, with a focus on accuracy and clarity.
Managing the firm’s alumni programme and strategy.
Direct and lead other members of the Marketing Team as necessary, providing guidance and support, as well as fostering a collaborative environment.
Requirements
5+ years' Marketing Communications experience gained in professional services or B2B environment.
Excellent writing skills and good attention to detail.
Highly experienced in the application of digital communications strategies and the use of social media and online platforms.
Proficient in website analytics tools and CMS systems like WordPress.
Knowledge of the latest digital marketing trends and technologies.
Strong analytical skills with a focus on achieving measurable ROI.
Successful track record of developing and executing effective marketing campaigns.
Track record in managing, mentoring and developing others.
Understanding of the legal market.
Comfortable working with senior stakeholders.
Tech Stack
WordPress
Benefits
Competitive salary
25 days annual leave
Hybrid working policy
Immediate pension scheme
Comprehensive health and wellness benefits including full gym and wellness programme
TaxSaver and Bike to Work scheme
Wide-ranging opportunities for involvement in internal committees