Director of US Marketing

Role Overview

• Your career as Director of US Marketing at Booksy is an invitation to own the growth trajectory of our most strategic global market.
• You will have the autonomy to shape a marketing vision that balances global brand power with the cultural nuances that make the US market unique.
• Reporting to the Global VP of Marketing, you’ll be at the helm of our US growth engine.
• You won't just execute plans; you’ll be a key strategic partner, leading a high-performing team to build deep brand equity and community engagement.
• You’ll thrive here if you are a visionary who loves the "blank canvas" of a scale-up but possesses the data-driven discipline to turn creative ideas into measurable market leadership.
• Your natural leadership style will empower your team to think bigger, while your strategic mindset will ensure every campaign, contributes to our long-term mission of helping entrepreneurs thrive.

Requirements

• Executive Marketing Leadership: Extensive experience leading marketing teams within a multi-national tech or SaaS scale-up environment.
• US Market Mastery: A deep, intuitive understanding of the US consumer landscape, cultural trends, and how to adapt global strategies for local resonance.
• Data-Driven Vision: Proven expertise in using analytics to guide strategy, optimize media spend, and drive performance marketing outcomes.
• Collaborative Influence: The ability to inspire senior leadership and cross-functional global teams, acting as a bridge between local needs and global goals.
• Agility & Ambition: A results-oriented mindset that thrives in ambiguity and can pivot strategies quickly as the market evolves.

Benefits

• We're proudly distributed across the globe: This is a fully remote position, however you must be based within the US and on an EST timezone.
• Comprehensive health, dental, and vision coverage.
• Company paid STD, and $25,000 Basic Life.
• Voluntary LTD.
• 401k
• 50% match up to 6% of contributions paid annually/ 3-year vesting period.
• PTO
• Exempt employees
• unlimited with manager approval.
• Parental Leave
• 12 weeks of paid leave.
• EAP (Employee Assistance Program).
• Voluntary Pet Insurance through Fetch.
• Booksy benefit $50 per month to use on services in our app.
• Discounts via Perkspot.