As part of your master's thesis, you will investigate whether there is a demonstrable relationship between the purchasing portfolio and customer loyalty.
You will formulate hypotheses, examine influencing factors, and identify patterns.
You will analyze sales, product, and customer behavior data and develop a statistical model to measure the relationship.
Your master's thesis will be applied rather than purely theoretical and will contribute to strategic sales decision-making.

You are currently enrolled in Germany in a Business Administration degree program or a comparable course of study.
You are eager to investigate real-world relationships using data and models.
You are proficient with common PC applications (especially Microsoft Office).
You work accurately, in a structured way, and are highly reliable.
You speak German at a very good level and have a good command of English.

Competitive compensation: You will receive €1,500 gross per month.
Flexibility: You may use flexible working hours while working on your thesis.
Discounts: Through our Corporate Benefits platform you benefit from numerous discounts — from fashion and electronics to travel and more.
In addition, you receive discounts on Microsoft Office 365 licenses and attractive conditions for Lenovo devices.
Urban Sports Club: With Urban Sports you can train across the city — fitness studios, yoga, swimming, or bouldering.
Health workshops: We support you with seminars and on-site fitness classes (e.g., back training).

Master's Thesis Student – Sales Controlling

Key skills