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Lifecycle Marketing Specialist at Xero | JobVerse
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Lifecycle Marketing Specialist
Xero
Website
LinkedIn
Lifecycle Marketing Specialist
Auckland, Auckland, New Zealand
Full Time
3 weeks ago
Visa Sponsorship
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Key skills
Cloud
Analytics
Salesforce
Project Management
Communication
About this role
Role Overview
supporting global engagement strategies for accountants and bookkeepers
creating personalised, orchestrated journeys
leveraging direct marketing channels (email, SMS, etc.)
using Salesforce Marketing Cloud for insights and program development
analysing journey performance and identifying optimisation opportunities
Requirements
customer-centric mindset
experience with marketing automation platforms
strong analytical skills (particularly with Google Analytics)
ability to juggle multiple projects
excellent project management and documentation skills
communication skills to build strong relationships
Tech Stack
Cloud
Benefits
flexible working arrangements
a collaborative team
a test-and-learn approach
Apply Now
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