Own the operating rhythm — a structured cadence of virtual CEO group support sessions, 1:1 advisory, portfolio reviews, and hands-on support between meetings, designed in partnership with a top executive coach.
Leverage your expertise, your network, and Palm's network to help founders move through the milestones that matter in B2B — ranging from validating the business thesis, to finding first customers, to scaling sales and marketing, to finding product-market fit.
Interface with Palm leadership to share insights, proactively flag concerns, and inform portfolio-wide strategy and platform evolution.
Spot gaps in resources, expertise, and/or experience and connect CEOs to the right resources fast, whether that’s Palm’s platform teams (legal, finance, recruiting), or a difference-making industry expert.
Coach founder-CEOs at regular cadence and as-needed, providing hands-on support — making decisions with balanced urgency and psychological safety.
Requirements
Been the operator in the room—Founder, CEO, CRO, or VP Sales—across multiple B2B software/services startups, pre
and post-PMF.
Built an enterprise sales process from scratch and closed deals through long cycles, multi-stakeholder buying committees, and zero case studies.
Architected the go-to-market engine—positioning, pricing, packaging, pipeline economics—and iterated it based on what the market actually said back.
Built a "battle-tested" rolodex of experts they've called on when things got sideways.
Coached founders through messy decisions with equal parts urgency and psychological safety.
Benefits
A Leveraged Way to Help Compelling Companies Win. The highest possible leverage on your time
helping other CEOs working on compelling things win.
Challenge, Variety, Fun. A diverse portfolio of companies at different stages, not one problem on repeat.
Equity, Board Trajectory, Expanded Scope. Relationships that open doors to future stakes, formal board roles, and more full-time work with Palm.
Network and Community. A tight, Austin-centered community of founders, investors and operators, backed by Palm's 30-year track record and startup studio infrastructure.