Marketing & Business Development Manager

Role Overview

• Provide first class support and help to prepare pitch documents
• Contribute to pitch resources, learning and system improvement
• Arrange insightful research on companies and industries
• Collaborate with central bids team and other International MBD team on joint pitches
• Work with the team to build brand profile, communicating our differentiators in the market utilising the full marketing mix
• Support the Head of MBD and the Senior MBD Manager in delivering the internal and external MBD Ireland strategy
• Support the sector teams in the delivery of collateral and promotional activities to include events, thought leadership campaigns, International meetings
• Work closely with the International sector marketing and business development teams
• bringing the best of sector marketing resources to client opportunities here and implementing firmwide campaigns locally
• Manage the creation of word-perfect, on-point and compelling client communications materials according to fixed timelines through our internal graphic design and web editing teams
• Support the firm in the organisation and execution of local and international calendar of events.
• Liaise with lawyers and shared services teams to drive awareness and engagement among target audiences, deliver impactful and seamless client experiences and drive follow up opportunities with stakeholders.
• Work closely with the digital marketing team to create and manage content for digital channels
• Work closely with the local Legal Administration team on certain MBD activities
• Developing, training and mentoring of the MBD Executive facilitating knowledge transfer.
• Leverage the power of our internal systems for maximum marketing and business development value
• Work with local teams to share know-how and drive optimum usage
• Lead and coordinate directory submissions for the Dublin office
• Assist with marketing information and other ad hoc tasks, as required
• Work collaboratively with MBD colleagues across the firm
• Effectively resource business development requirements by utilising the shared services and other business support functions
• Manage stakeholders, for example Partners and senior leaders.

Requirements

• Have a track record of creating and implementing business development and marketing initiatives
• Be confident with digital marketing tools and platforms including campaign optimisation
• Be strong at effective social media management and content writing
• Evaluate and present information to demonstrate business advantage
• Manage and report on project delivery against plans, budgets and objectives
• Be comfortable managing projects, competing demands and multiple stakeholders
• Build relationships across other functions and locations and collaborate to deliver the best outcomes
• Work with partners (and others) to drive revenue and help to convert opportunities
• Encourage and help others develop their competencies relevant to their roles, contributing to a business development culture
• Be involved in activity which promotes the overall well-being and/or standing of the business; evaluate ethical codes to ensure marketing activities are compliant
• Manage multiple stakeholders across a busy MBD function and manage multiple projects at any one time
• Excellent written communication skills and attention to detail
• Knowledge of Marketing/Business Development processes including CRM as a concept and the emerging technologies needed to help us win and retain clients
• Excellent project management skills.
• Strong probing, consultative listening skills coupled with the ability to negotiate
• Excellent understanding of generalist marketing activities and be commercially minded
• Excellent interpersonal skills with the ability to exercise tact and diplomacy
• Experience of Excel, PowerPoint, Word and Outlook is essential.
• Experience of using InterAction or other CRM systems would be very beneficial.

Benefits

• Professional development opportunities
• Flexible working hours