Develop regional marketing plans across UK, Ireland, and Nordics, aligned with business and sales goals.
Be a single contact for regional marketing activities, coordinating with global and EMEA teams.
Be a partner to Country Group Directors for both the UK and Ireland, and Nordics.
Collaborate with sales teams to support field marketing projects and improve pipeline growth.
Walk regional channel partners through tailored marketing programs, training, and joint campaign execution.
Develop co-marketing plans based on the regional partner strategy, with quarterly evaluations and funding allocated through pay-for-performance budgets.
Support PartnerNetwork activities for local Distributors, System Integrators, and OEMs.
Increase participation of the regional customer base in both local and external events.
Coordinate local events with sales, marketing, and business teams, and represent us on site.
Utilise flagship events for the region, including ROKLive.
Manage adaptation of integrated campaigns across digital and physical channels, ensuring localization and relevance.
Integrate regional events into broader campaigns, ensuring consistency and influence.
Monitor and report on subregional campaign performance, Return on investment, and partner engagement metrics.
Alongside regional marketing activities, this role may involve managing EMEA-wide programs.

10+ years of B2B marketing experience, with expertise in field and channel marketing.
Experience managing regional campaigns and partner marketing programs.
Skills in project management, senior partner management, and communication.
Experience in working in a matrixed organization.
Customer-centric mindset with a focus on supporting engagement and conversion.

Volunteer Paid Time off available after 6 months of employment for eligible employees.
Company volunteer and donation matching program – Your volunteer hours or personal cash donations to an eligible charity can be matched with a charitable donation.
On-demand digital course library for professional development.
Comprehensive mindfulness programs with a premium membership to Calm Employee Assistance Program
Personalized wellbeing programs through our OnTrack program
… and other local benefits!

Regional Marketing Lead – UK, Ireland, Nordics

Key skills