Program Marketing Coordinator

Role Overview

• Develop and sustain member relationships, provide marketing support, and serve as a key liaison to ensure timely and accurate program communication among diverse stakeholders.
• Support execution of program marketing strategies aligned with defined objectives and workplans.
• Maintain accurate membership data and records across all relevant platforms and systems.
• Support development and execution of member and stakeholder engagement strategies aligned with program priorities.
• Provide logistical and operational support for marketing initiatives and events, including webinars, tradeshows, and promotional activities.
• Support planning, travel, and on-site/virtual execution of program events, including Annual Meetings, Summits, in-person deep dives, and related engagements.
• Collaborate cross-functionally, serving as a connector to integrate program marketing across all aspects of program execution.
• Support management and engagement of online community platforms to drive member interaction and value.
• Assist with setup, optimization, and management of marketing technology systems and tools to enable campaign execution.
• Contribute to the design and development of creative assets that align with program goals and brand standards.
• Support limited social media engagement in alignment with program messaging and objectives.
• Assist in collecting, analyzing, and reporting engagement and performance metrics to inform strategy and decision-making.
• Contribute to the development of marketing communications and content supporting campaigns and initiatives.
• Support preparation of reports, briefings, and presentations for internal and external stakeholders.
• Actively participate in internal and external meetings, contributing ideas, insights, and innovative thinking.
• Collaborate with internal teams to address members’ needs and support effective, timely communication.
• Track tasks, milestones, and deliverables to ensure on-time execution of program marketing activities.
• Perform additional duties as assigned to support evolving program and business needs.

Requirements

• Bachelor’s degree in communications, marketing
• 1 years of relevant experience working in a marketing or communications role
• Strong organizational skills and work ethic with an unwavering sense of integrity
• Dependable and deadline oriented, with exemplary attention to detail
• Ability to work independently and extremely well with others to ensure strong relationships with our internal and external team members
• Technology skills and confidence necessary to learn unfamiliar programs quickly and efficiently is required
• Self-motivated and team-oriented, willing to jump in and help when needed on projects
• Ability to take feedback, change direction when needed, and unafraid to ask questions
• Enthusiasm for our mission and vision
• Knowledge of various marketing technology tools and concepts e.g. marketing automation platforms (HubSpot), CMS (Wordpress), design (Adobe Creative and Canva), and digital advertising (LinkedIn, Google, Rollworks)

Tech Stack

• WordPress

Benefits

• Health Insurance: Medical and dental – company pays 92% of premiums for individual coverage and for family coverage
• Vision Insurance: Fully covered
• Retirement Plans: 401(k) with employer match up to 4%
• Paid Time Off: Paid sick and safe leave, paid floating holidays, and generous vacation
• Other: Basic Life & AD&D policy company paid
• Voluntary Life
• Flexible & remote work structure
• Wellness reimbursement plan & mental health support
• Community sponsorships
• Donation matching
• Professional development allowance