Serve as the primary point of contact for brand partners, overseeing end-to-end campaign execution while building trusted relationships with key decision-makers.
Build scalable social-first activations and athlete-led content strategies that drive participation beyond impressions.
Serve as internal campaign lead, collaborating cross-functionally with sales, partnerships, creative, product, and operations teams to ensure alignment and campaign success.
Lead athlete sourcing and strategy based on audience fit, sport seasonality, geography, brand objectives, advising partners on selection to maximize authenticity and performance.
Manage campaign budgets, deliverables, timelines, revisions, and approval processes to ensure efficient execution across athlete tiers.
Own creative execution including concepting, athlete scripting, and content revisions, while developing repeatable formats and playbooks to streamline production.
Ensure athlete content meets NIL guidelines, brand compliance standards, and FTC disclosure requirements while maintaining high creative quality.
Mediate internal and client issues, resolving scope changes and campaign challenges in a solutions-oriented, financially positive manner.
Track campaign performance and deliver ROI-driven insights through athlete-level reporting, recaps, and optimization recommendations.
Requirements
4-5 years of marketing and/or advertising professional services background; agency experience preferred
Strong problem-solving skills
Exceptional communication and project management skills
Ability to manage and prioritize several projects simultaneously to meet deadlines
Thrives when multitasking and in a fast-paced environment
Exceptionally detail-oriented
Experience working with athletes
A good understanding of current marketing trends (social media, influencer marketing)
Experience in the sports industry is preferred, but a wide knowledge base of the industry is a must
Experience with data analysis – you know your way around a spreadsheet and how to extract key insights
Understanding paid amplification strategies including whitelisting, boosting, and creator licensing where applicable
Experience managing high-volume influencer campaigns with multiple stakeholders and deliverables