Own the end-to-end planning, organization, and execution of events and webinars (trade shows, conferences, roadshows, customer events, online webinars)
Regular travel to represent Brainsuite at events in Germany, across the EU, and internationally (incl. the US)
Research, evaluate, and select relevant industry events, webinar formats, and sponsorship opportunities
Develop event and webinar concepts, agendas, speaker line-ups, messaging, and experiences that generate qualified leads and pipeline impact
Manage logistics for on-site and virtual formats (booths, speakers, agencies, vendors, webinar platforms, registrations, reminders, follow-ups)
Measure and report performance of events and webinars (leads, pipeline, ROI) and continuously optimize formats and topics
Craft and execute lead generation and lead nurturing campaigns around events, webinars, and target accounts
Develop ABM strategies with tailored campaigns for high-value accounts in close alignment with Sales
Build and manage relationships with journalists and relevant media in DACH, the US, and the UK
Create and pitch press releases, event-related PR, product announcements, and thought leadership topics
Plan, execute, and optimize Google Ads campaigns to promote events and webinars

3+ years of professional experience in field marketing or event marketing
Proven experience in planning and executing international events
High willingness to travel (Germany, EU, intercontinental travel to the US)
Solid hands-on experience with Google Ads and Google Analytics
PR experience and ideally an existing media network in DACH; US/UK experience is a strong plus
Strong project management skills and ability to manage multiple events and webinars in parallel
Very good English skills; very good German skills
Strong interest in AI, SaaS, and brand building
Based in Germany with a valid work permit

30 vacation days per year, plus two additional days off on Christmas Eve and New Year’s Eve
Workation: Possibility to work from another EU country for up to 28 days a year
Annual learning budget for training, courses, or conferences
Access to corporate benefits and exclusive employee discounts

Field Marketing Manager – Events, Webinars, PR, Performance Marketing

Key skills