Support the planning, coordination, and execution of Webflow's NAMER field marketing programs — including third-party sponsorships, executive dinners, roadshows, and partner events — with increasing ownership as you grow in the role
Help build and maintain program timelines, run-of-show documents, vendor communications, and event logistics from pre-event planning through post-event wrap-up
Work closely with the NAMER sales team to support field program execution, ensuring strong pre-event outreach, on-site sales presence, and post-event follow-through
Support budget tracking across NAMER programs — monitoring spend, flagging variances, and helping the team consistently deliver programs on or under budget
Coordinate with vendors, agencies, and contractors to support event production, swag, shipping, and on-site logistics
Track and report on event performance metrics — including attendance, pipeline contribution, and engagement data — and contribute to post-event analysis and recommendations
Collaborate closely with the broader Events and Brand Marketing team, including EMEA-based colleagues, to share learnings, align on best practices, and contribute to a globally consistent Webflow field marketing experience
Work on our largest event programs, including our annual user conference Webflow Conf

2-4 years of experience in field marketing, event marketing, or a closely related marketing role, with specific experience in a sales-led growth organization
Bachelor's degree in Marketing, Communications, Business, or a related field — or equivalent professional experience
Hands-on experience supporting or executing field marketing programs — event sponsorships, hosted events, roadshows, executive programs, and account-based marketing (ABM)
Working proficiency and knowledge of Salesforce and Marketo; demonstrable experience and ability to pull reports, create and manage programs, track leads, and support campaign setup
Genuine enthusiasm for travel, with availability to support 20+ events per year across North America and occasionally internationally

Ownership in what you help build. Every permanent Webflower receives equity (RSUs) in our growing, privately held company.
Health coverage that actually covers you. Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with Webflow covering most premiums.
Support for every stage of family life. 12 weeks of paid parental leave for all parents and 6+ weeks of additional paid leave for birthing parents. Plus inclusive care for family planning, menopause, and midlife transitions.
Time off that’s actually off. Flexible vacation, paid holidays, and a sabbatical program to help you recharge and come back inspired.
Wellness for the whole you. Access to mental health resources, therapy and coaching.
Invest in your future. A 401(k) with 100% employer match (up to $6,000/year) in the U.S., and support for retirement savings globally.
Monthly stipends that flex with your life. Localized support for work and wellness expenses — from Wi-Fi to workouts.
Bonus for building together. All full-time, permanent, non-commission employees are eligible for our annual WIN bonus program.

Field Marketing Specialist

Key skills