Manage the organic social posting for our suite of Open Programmes
Provide marketing support for the Open Programmes marketing functions
Central to the distribution of content through all marketing channels including social channels and email
Create copy, selection of images utilising Canva, and then post to various social channels via Hootsuite or Flocker Display
Use Microsoft Dynamics CRM Insights to create segments, journeys and email communication targeted at leads and contacts
Provide support when required with basic web page editing, familiarity with WordPress preferred
Create regular email newsletters to leads and contacts and other ad-hoc email marketing campaigns
Organise digital events such as webinars with faculty
Assist with internal communications and promotional activities
Interact with key suppliers such as media agency where relevant
Carry out adhoc projects such as market and competitor research
Source testimonials and guest blogs from faculty and participants; edit and publish these "spotlights" as website blogs and engaging social media content

Experience of working in an online marketing role which includes email marketing, social media, search marketing, and an understanding of the latest trends and technologies
Excellent knowledge of the Microsoft Office package
Outstanding written communication skills, with close attention to detail
Self-motivated, confident and articulate
Enjoy working as part of a team
Knowledge and experience of using website content management systems (CMS)
The ability to demonstrate JBSEEL’s values of: Embodying world-leading excellence; Having and encouraging a growth mindset; Making others great, always; Being positive and solution-oriented; Being better together.
Desirable CIM qualification.
Experience of working with website and marketing analytics platforms.
Experience of using Adobe products: Photoshop / InDesign.
Experience of working with CRM databases.

Digital Marketing Executive

Key skills