About this role

Lead a team that creates high-impact content that educates, inspires, and converts small business owners at every stage of their journey—from awareness to activation and growth.
Develop and execute a content strategy that fuels our product-led growth motion, deepens customer engagement, and amplifies the Wave story across multiple channels, including blog, lifecycle, social, video, and in-product education.
Partner closely with Product Marketing, SEO, and Growth Lifecycle teams to deliver full-funnel, insights-driven content that drives measurable business results.

Have 7+ years of experience in content marketing and brand storytelling—ideally within SaaS, fintech or a product-led company.
Are a natural storyteller who can simplify complex topics (like finance and taxes) into content that feels human, clear, and useful.
Have strong SEO and content performance chops—you’re as comfortable with keyword strategy as you are with creative direction.
Understand how content connects across the funnel—from awareness to activation to advocacy.
Excel at working cross-functionally and managing multiple projects with creative rigor and strategic focus.
Have empathy for small business owners and a passion for helping them succeed

Senior Manager, Content Marketing

Key skills