Own the UX/product direction for baesh across onboarding, discovery, event flows, community interactions, and retention loops
Translate the company vision into a clear product roadmap
Define success metrics, hypotheses, and experiments
Run regular user interviews and usability tests
Create lightweight research plans and turn them into actionable product decisions
Design key flows and interaction patterns
Collaborate on AI-assisted workflows

Strong track record in UX/Product Design or Product Management with deep UX ownership
Proven ability to improve activation/retention through product iteration
Comfort working in early-stage environments
Excellent UX craft: flows, interaction design, usability, and visual polish
Strong product thinking: prioritization, experimentation, metrics, and user behavior
Ability to run user interviews independently and convert insights into shipped improvements
German knowledge required (you’ll research and validate with German-speaking users)

Core team role with company shares
High-impact mission: tackling loneliness and helping people build real friendships IRL
Fully remote
Flexible working hours
Massive growth benefits

UX/Product Lead – Core Team, Equity-Based

Key skills