Key skills
Analytics
About this role
Role Overview
- Enhance Google Ads performance driving 90% of revenue
- Take ownership of campaign structure, bidding strategy, and feed optimization
- Develop and implement improved Google Ads strategy
- Restructure and optimize Google Shopping and PMAX campaigns
- Drive performance improvements resulting in 20%+ increase in revenue
- Build automation systems, scripts, or workflows to improve campaign efficiency
- Use data insights for refining bidding strategies and optimization
Requirements
- Has 3+ years of hands-on experience managing Google Ads for eCommerce
- Has direct experience managing large Google Shopping accounts (10,000+ products)
- Has personally managed Google Ads accounts end-to-end, including strategy, optimization, and performance analysis
- Has experience handling high-budget campaigns ($300K+ monthly ad spend)
- Is comfortable owning and managing accounts independently (excluding creative production)
- Has experience building or implementing automations (scripts, feed rules, automation workflows, or similar tools)
- Has strong expertise in Google Ads, Google Merchant Center, and Google Analytics
- Ideally has experience with Google CSS Labelizer
- Thinks analytically, enjoys testing and optimizing campaigns, and is comfortable being accountable for revenue impact.