Senior Retention Marketing Executive

Role Overview

• Combine data-driven logic with creative flair to enhance customer retention
• Implement test and learn roadmaps to reduce churn and win back customers
• Optimize LTV and ensure every touchpoint adds value
• Present recommendations to stakeholders using retention analytics
• Champion the customer experience throughout marketing processes
• Take ownership of key projects that impact the growth of our subscriber base

Requirements

• Experience in retention or CRM marketing, with subscriptions or recurring revenue background a benefit
• Proven experience in delivering multi-channel marketing campaigns
• Knowledge of CRM/CDP platforms and automated digital journeys
• Experience using Google Workspace apps and collaboration tools
• You're comfortable with data and can turn a spreadsheet into a clear recommendation.
• You can explain "the why" behind a campaign to stakeholders and write compelling marketing copy that converts.
• Excellent copywriting skills.
• Have a creative approach to problem solving, managing solutions from start to finish
• You're always looking for a way to A/B test a subject line, an offer, or a layout.
• Knowledge of the latest opportunities and trends within retention marketing

Benefits

• Uncapped leave, because we trust you to manage your workload and time
• When we hit our targets, enjoy a share of our profits with a bonus
• Refer a friend and get rewarded when they join Future
• Well-being support with access to our Colleague Assistant Programmes
• Opportunity to purchase shares in Future, with our Share Incentive Plan