Own the regional strategy, planning, and execution of field marketing programs across priority countries
Partner closely with regional sales leadership to identify priority markets, accounts, and opportunities to accelerate pipeline and expansion
Bring core experiential programs to life across the region, including Glean Signature Events and Roadshows, adapting them to local markets while maintaining a consistent global brand experience
Work closely with campaigns and digital teams to ensure global marketing initiatives are effectively localized for regional audiences, languages, and market priorities
Develop and execute a mix of programs that drive awareness, engagement, and pipeline across both new logo and expansion opportunities
Bring insights from the field back to marketing leadership to help shape global campaigns, messaging, and program strategy
Collaborate closely with campaigns, digital, ABM, brand, product marketing, and customer marketing teams to ensure alignment and program success
Lead strategy, planning, and execution of field marketing programs in a fast-paced environment with strong attention to detail and operational excellence
Track program performance and optimize programs based on pipeline impact, engagement with target accounts, and sales feedback

6+ years experience in B2B SaaS marketing, with significant experience in field marketing, regional marketing, or international marketing
Experience supporting international or multi-country go-to-market efforts
Proven ability to drive pipeline through field marketing programs including events, roadshows, and executive programs
Strong ability to collaborate across marketing functions including campaigns, digital, and product marketing
Comfort operating in fast-growing environments with evolving priorities
Experience working closely with sales leadership to identify opportunities and align programs to revenue goals
Exceptional project management skills and strong attention to detail
Ability to balance global program consistency with local market adaptation
Bonus: Experience supporting Canada or LATAM markets
Bonus: Experience with multilingual marketing programs
Bonus: Can speak French, Portuguese, or Spanish
Bonus: Familiarity with Salesforce, Marketo, and event platforms such as Splash or Cvent

Senior Field Marketing Manager – Canada, LATAM

Key skills