Integrated Communications Manager

Role Overview

• Create visual-first storytelling: Develop multimedia content that captures Macmillan Learning’s culture, purpose, and people, from quick-turn social reels to short-form explainers and documentary-style employee stories.
• Elevate message delivery: Create authentic communications that reach employees where they are.
• Prototype new formats: Pilot emerging communication styles like interactive video, AI avatars, and short-form “micro-messaging” for complex topics.
• Enhance multimedia quality and scale: Use AI tools to improve speed, polish, and accessibility while maintaining a consistent brand voice.
• Support podcast innovation: Help us evolve The What & Who of EDU, improving production quality, experimenting with cross-channel promotion, and testing new segment styles.
• Manage internal and external communications channels: Oversee the content calendar and flow for MLHQ (intranet), LinkedIn, YouTube, Instagram, and internal newsletters.
• Maintain consistency and relevance: Ensure that each platform tells a coherent story, what shows up on LinkedIn aligns with what employees see internally.
• Build repeatable content systems: Develop templates for executive updates, culture moments, podcast promotion, and thought leadership, ensuring efficient and consistent production.
• Own internal publishing rhythm: Curate homepage features, coordinate with partners on priority stories, and maintain a predictable cadence for employee content.
• Track performance and iterate: Track engagement across channels, create dashboards that visualize impact, and use insights to refine storytelling formats and posting cadences.
• Support external thought leadership: Collaborate on blogs, bylines, and multimedia content highlighting our innovation, authors, and research.
• Audit and refresh content: Identify outdated or underperforming materials and lead updates to maintain accuracy and engagement.
• Promote Macmillan Learning’s voice: Develop creative submissions for awards, panels, and speaking opportunities.
• Partner with key stakeholders and teams across the company, including people and culture, product/editorial teams, and marketing to drive collaborative content creation, sharing, and implementation.
• Collaborate with VP, Comms and other company leaders to determine alignment of priorities within the job role to higher company goals and initiatives across the organization.
• Collaborate closely with the Senior Director of Communications on creating, delivering, and measuring content strategy.

Requirements

• Bachelor's Degree.
• Five years of professional communications experience.
• Proven success managing content ecosystems, from internal communications platforms to external social media, with an understanding of how each channel drives engagement and perception.
• Experience applying strong editorial judgment and ability to tailor content for executive, employee, and external audiences.
• Experience and comfort with interpreting metrics, visualizing insights, and iterating content strategies based on performance data.
• Demonstrated ability to work independently and cross-functionally.
• Proven fluency in visual storytelling, thinking about framing, pacing, and other areas that make content compelling.
• Experience demonstrating strong analytical and creative problem-solving skills.
• History of curiosity and self-motivated learning about emerging platforms and formats (interactive video, internal TikTok-style updates, generative visuals).
• Experience applying attention to detail.
• Preferred Qualifications:
• Experience in education or tech industries.
• Experience in a corporate environment.
• Demonstrated comfort experimenting with emerging formats and technologies, such as AI-generated content, interactive storytelling, or short-form video on new platforms.
• Experience designing communication systems from the ground up, including scalable templates, distribution cadences, and experimentation frameworks.
• Experience working in corporate environment for an education or tech company.

Benefits

• Competitive pay and bonus plan
• Generous Health Benefits (Medical, Dental, Vision)
• Contributions to your 401k retirement account through Fidelity
• Generous paid time off, sick time, floating holidays, and paid holidays (Spring Reset Day, Juneteenth, Indigenous People's Day, Election Day, and more!)
• Employee Assistance Program, Education Assistance Program
• 100% employer-paid life and AD&D insurance
• And much more!