Play a pivotal role in planning and executing paid social media campaigns across platforms like Facebook, Instagram, TikTok, Snapchat, LinkedIn, and Pinterest.
Continuously monitor, analyze, and report on campaign performance to ensure alignment with client business goals.
Optimize campaigns in real-time based on data insights, delivering ongoing improvements and maximizing ROI.
Provide feedback and recommendations to content processes, ensuring data-driven insights guide creative development.
Collaborate with internal teams to continuously enhance campaign results and drive client success.

At least 2 years of experience in Paid Social or paid advertising in general.
Strong communication skills, both in Swedish and English.
A sharp analytical ability with a desire to dive deep into campaign outcomes.
Experience in retail and consumer brands from a previous role, either in-house or at an agency.
Proficiency with Meta Business Suite.
A team player who enjoys sharing ideas and contributing to collaborative efforts.
A desire to grow professionally and become highly skilled in your field.
An interest in business development and a deeper understanding of business strategy.
Bonus Experience:
Experience with analytics platforms such as Google Analytics or similar tools.
Hands-on experience with ad buying through Google Ads.
Familiarity with e-commerce platforms in an operational role.
Knowledge of how pixels work and how to set them up, Meta in particular.

Paid Social Specialist

Key skills