Marketing Development Representative

Role Overview

• Identify and research potential leads through various channels, including online research, social media, trade shows, webinars, inbound inquiries, and data enrichment sources.
• Build and maintain a database of potential customers and decision-makers within target industries and companies.
• Initiate outbound communication with leads via phone calls, emails, videos, and social media to introduce the company's products or services and gauge their interest.
• Engage in conversations with leads to understand their business challenges, needs, and pain points.
• Maintain ongoing communication with qualified leads to build and strengthen relationships.
• Collaborate closely with the sales team to hand off qualified leads and ensure a seamless transition from marketing to sales.
• Keep accurate records of all interactions and lead status in the CRM system.
• Meet or exceed key performance indicators (KPIs), such as Opportunity creation targets.

Requirements

• 1-3 years of proven experience as an MDR/SDR/BDR in lead generation, inside sales, or a related role (preferably B2B SaaS).
• Strong communication and interpersonal skills, including active listening and rapport-building abilities.
• Self-motivated, results-oriented, and able to work independently.
• Familiarity with CRM software and sales automation tools (e.g., Salesforce, HubSpot, Outreach, ZoomInfo, RingLead, Nooks, Qualified, or similar).
• Ability to adapt to changing priorities and work in a fast-paced environment.
• Excellent time management and organizational skills.
• Nice to Have: Experience selling into accounting, bookkeeping, or professional services firms.
• Experience working closely with Sales, Marketing, and Product teams.
• Familiarity with webinar-driven pipeline and marketing-sourced demand.

Benefits

• We’re striving to make SmartVault the best place to work in Houston.
• We work in a relaxed environment that emphasizes work/life balance.
• Our health benefits are top-notch, vacation time is generous, and we encourage community involvement with time off to volunteer.
• We also offer hybrid remote working.