Analyze eCommerce performance data, identify growth opportunities, and own the full growth plan across demand generation, merchandising, conversion optimization, checkout and payments, and retention.
Oversee test-and-learn programs and leverage AI for optimization and personalization.
Define merchandising strategy across Destination, Ship, and Onboard Experience pages.
Continuously improve Product Search, PDP, and PLP experiences.
Own browse and cart abandonment flows and define retention journeys, including saved-search resurfacing, price-change alerts, and loyalty triggers.
Improve payment success rates by optimizing online payment flows.
Report on KPIs, prioritize and run A/B/n tests, improve funnel entries, conversion, online payment adoption, and revenue/margin contribution.
Collaborate with Marketing, Digital Brand Experience, Revenue Management, Sales, and Contact Center teams to support integrated commercial strategies.

5–8+ years in eCommerce growth, CRO, or merchandising (luxury or high-consideration categories preferred).
Strong commercial acumen and understanding of digital revenue, margins, pricing, and incentive dynamics.
Knowledge of checkout and payment systems, including wallets and 3DS.
Proficiency with analytics, BI, and experimentation platforms (GA4, Adobe Analytics, Adobe Target, GrowthBook, Optimizely, BigQuery, Power BI).
Strong stakeholder management, communication, and storytelling skills.
Strategic thinker with strong execution capabilities.
High empathy for luxury brand standards and guest experience.
Bachelor’s degree in Business, Marketing, Data Science, Engineering, or related field.
MBA preferred.

Senior Manager, eCommerce Growth

Key skills