Build the annual event strategy aligned to pipeline targets
Prioritize the right mix of tradeshows, vertical events, and curated executive experiences
Define event goals, KPIs, and ROI framework
Partner with Sales to drive pre-event outreach, booked meetings, and target account coverage
Own field marketing programs that create high-value executive conversations
Ensure events convert into pipeline, not just badge scans
Create bold booth concepts, experiential activations, and memorable executive dinners
Collaborate with product marketing and brand to ensure consistent category messaging
Elevate WisdomAI’s presence at major industry moments
Track pipeline influence, sourcing, and ROI
Run post-event retros with sales and marketing
Continuously refine event playbooks

4–5+ years in B2B SaaS event marketing (early stage startup experience preferred)
Experience owning tradeshows and field marketing programs end-to-end
Strong partnership mindset with Sales
Ability to balance big-picture strategy with hands-on execution
Detail-obsessed project manager who thrives in fast-moving environments
Data-driven and comfortable tying programs to pipeline impact.
Bonus if you have worked with enterprise sales teams
Bonus if you have run events targeting CDOs, Heads of Data/Analytics, CPO, Heads of Product
Bonus if you love building repeatable systems and scalable event engines

Senior Event Marketing Manager

Key skills