Collaborate with Product, Marketing, Sales, and Customer Success teams to develop personas, market analyses, and competitive intelligence
Maintain a continuous feedback loop using customer insights, analyst feedback, and market data to inform product strategy and roadmap
Develop and articulate go-to-market strategies and compelling messaging for webinars and industry events, showcasing ChapsVision’s unique value propositions
Work closely with Demand Generation and Digital Marketing teams to design integrated, market-aligned programs that drive pipeline growth with messaging tailored to different audiences
Create impactful marketing assets and collateral: presentations, product sheets, case studies, videos, web pages, blogs, and thought leadership pieces
Lead the creation of a comprehensive set of high-impact marketing materials, ensuring consistency and clarity of messaging across channels
Requirements
5+ years of product marketing experience in a B2B software company
Excellent writing and storytelling skills, with experience creating a variety of content (marketing emails, presentations, reports, etc.)
Proven experience developing go-to-market strategies in collaboration with product management (launches, digital and content marketing, sales enablement/partnerships)
Ability to translate complex technical concepts into compelling marketing content for diverse audiences
Strong written and verbal communication skills for both internal and external stakeholders
Ability to work effectively with a distributed team and collaborate across different geographies
Entrepreneurial mindset and a strong desire to learn quickly in a fast-paced, evolving environment
Experience with generative AI tools (Gen AI)
Excellent project management and organizational skills
Bilingual: French and English (written and spoken)
Benefits
Competitive compensation structure with strong earning potential
Work on a strategic solution with significant growth potential
Join an innovative, high-growth environment offering real opportunities for career advancement
Be part of a small, dynamic team contributing to the expansion of the North American market