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Product Marketing Specialist at CluneTech | JobVerse
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Product Marketing Specialist
CluneTech
Remote
Website
LinkedIn
Product Marketing Specialist
Bulgaria
Full Time
2 hours ago
Apply Now
Key skills
WordPress
Go
Analytics
SaaS
Sales
About this role
Role Overview
Craft clear, compelling product messaging that speaks to HR leaders, managers, and employees.
Plan and execute go-to-market strategies for new features, updates, and product launches.
Produce high-quality marketing collateral, including product sheets, presentations, and sales enablement materials
Conduct competitor analysis and market research to inform positioning and product strategy.
Gather and synthesize customer insights to support persona development and messaging refinement.
Collaborate with content and design teams to create case studies, blog posts, and product-related content.
Partner with the sales team to support campaigns and ensure alignment between product and customer needs.
Monitor product performance and market trends to identify opportunities for optimization and growth.
Own the content calendar end
to
end (planning
publishing
measurement)
Continuously optimize content performance for organic search (SEO)
Requirements
1-2 years’ experience in a B2B marketing role.
SaaS experience a plus.
Strong writing skills
comfortable crafting content for web, email, and social channels.
Knowledge of SEO, paid social and website content management.
Experience using tools like HubSpot, WordPress, Webflow, Semrush, Google Analytics, or similar platforms.
Comfortable working with data to track campaign performance and suggest improvements.
Familiarity with Canva or basic design tools is a plus.
A proactive team player who’s open to learning, testing new ideas, and collaborating across teams.
Organised, curious, and motivated by results.
Tech Stack
WordPress
Benefits
Flexible Working Policy with a combination of remote and office working
Multisport Cards
22 Annual Leave Days for all employees plus additional days with length of service
Lifework days: ½ day each quarter to get your life work done
Flex hours where you can work your 5 days across 4.5 days
Additional Health Insurance including dental and vision care
Team Buildings & Parties
Life Insurance
Refer a Friend Bonus
Discounts across various stores, theatres, restaurants
Employee-led CSR Programme, CluneTech Cares, with one paid Volunteer Day per year
CluneTech Life – corporate wellness program
Monthly Food Vouchers
Company Paid Trainings & Learning Accounts
#OneTeam Awards and Annual Employee of the Year Awards
Milestone Recognition Program
Free Sports: Football, Tennis, Volleyball
Employee Assistance Program
Meeting Free Days – a specific no meeting day where we encourage no meetings so you (and your team) can focus on getting things done!
Compassionate Leave: up to 4 weeks paid leave for the loss of a loved one
Compassionate Leave for pets: up to 2 days
5 days company-paid Miscarriage / Pregnancy Loss Leave (applicable for partner also)
Apply Now
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