You identify and develop strategic brand partnerships with relevant lifestyle, fashion, and cult brands
You design and manage brand collaborations and co-marketing campaigns that authentically expand our brand and reach new audiences
You negotiate partnerships and build long-term collaborations with clear brand relevance
You ensure that all collaborations fit the brand, strengthen our brand identity, and further sharpen our positioning in the international lifestyle space
You develop creative concepts for D2C campaigns, brand stories, and photo and video productions
You are responsible for content production for campaigns, social media, and marketing assets
You brief photographers, videographers, and agencies and ensure that visual worlds and storytelling align with our brand aesthetics
You keep an eye on trends in the lifestyle and fashion sectors and continuously evolve our visual brand world
You manage multiple projects in parallel and keep track of timelines, budgets, and campaign objectives
Requirements
Several years of marketing experience with a lifestyle, fashion, or design brand, ideally in a Direct-to-Consumer environment
Experience in brand building, campaign development, and brand collaborations
Strong conceptual skills and a sense for visual storytelling and brand aesthetics