Identify, prospect and navigate the full sales cycle to secure new and incremental media budgets from agencies, political campaigns, PACs and issue advocacy organizations.
Ensure all campaigns meet applicable political advertising standards including DAA Political Advertising Principles and FEC guidelines, including transparency and sponsorship disclosure requirements.
Partner with media buyers and agency stakeholders to design scalable media strategies that align with client KPIs, audience-targeting goals and timeline-driven political campaign objectives.
Advise partners on securing high-performing digital and CTV inventory early, helping buyers navigate pricing volatility and auction competition in key battleground markets utilizing geo-fencing, zip-code targeting and our proprietary political data.
Collaborate with our analysts to monitor campaign performance against KPIs such as impressions, clicks, conversions, outcomes and engagement metrics, voter reach or donor acquisition and donation contribution tracking and provide data-driven recommendations to improve campaign effectiveness and scale.
Maintain accurate pipeline visibility, outreach tracking and forecasting while collaborating closely with internal sales and operations teams to support revenue growth objectives.
Requirements
5-7+ years in digital media sales, with at least 2 years specifically focused on the political vertical.
Working knowledge of election cycles, campaign finance regulations including 11 CFR 110.11 and familiarity with battleground state media dynamics.
Strong understanding of media buying across digital channels including native, display, video, CTV and emerging formats, inclusive of the programmatic ecosystem, PMP execution, audience targeting and performance measurement.
Demonstrated access to established agency trading desks, political media buying teams and campaign-level budget decision makers that can be activated within the first 90 days. Candidates should have a track record of opening doors, securing senior stakeholder meetings and translating relationships into measurable revenue outcomes.
Exceptional presentation, relationship-building and negotiation skills with the ability to operate as a trusted advisor to senior agency and political stakeholders.
Highly self-directed, entrepreneurial and comfortable operating independently in fast-moving election and campaign environments.
Bachelor’s degree in Political Science, Marketing, Communications or related field preferred.
Tech Stack
PMP
Benefits
Monthly Retainer: Dependent on qualifications and level of experience
Commission Rate: 10% on gross revenue generated within 12 months from the start of each specific account, paid on Net 45 terms and upon payment from the client