Senior Paid Media Expert

Role Overview

• Own and execute the end-to-end paid media strategy alongside our agency
• Be directly accountable for performance targets, including pipeline contribution and revenue
• Manage keyword strategy, account architecture, bidding frameworks, and budgets
• Drive ongoing optimisation to maximise performance and ROI across all paid media channels
• Design and execute experiments across landing pages, audiences, and ad messaging
• Work with our PMM team to build assets that support our competitor displacement campaigns
• Analyze performance across the entire funnel
• Work with our agile marketing teams to ensure our campaign and revenue functions are supported within PPC and paid social
• Maintain clean tracking, attribution, and reporting standards

Requirements

• 5–7 years of hands-on experience managing PPC and LinkedIn campaigns in a B2B SaaS or tech environment
• Track record of owning and hitting funnel performance targets like CPQL and pipeline
• Strong analytical skills with the ability to interpret data, identify trends, and translate insights into action
• Experimental mindset: comfortable designing and running tests to drive efficiencies and improvements
• Full-funnel thinking: understanding of how paid search and paid social fit into the broader customer journey and revenue model
• Collaborative approach: able to work effectively with cross-functional teams
• Self-starter mentality: comfortable working independently, managing priorities, and driving initiatives forward in a fast-paced environment

Benefits

• SEON is an equal opportunity employer
• We strive to embrace what makes each one of us unique