Business Development Director

Role Overview

• Leads are generated from both central marketing campaigns and regional activity.
• Co-ordinate all regionally based business development activity.
• Motivate and focus the business development activity of your team members.
• Become ‘the face’ of The Marketing Centre within the region and build knowledge and presence amongst the region’s business community.
• Build strong relationships with Distribution partners within the region (referral partners).
• Primary point of contact for any new business lead.
• Responsible for sales conversion within your region.
• Manage the sales process, meeting setting, admin, and follow up to secure the business.
• Manage the getting started process and obtain signed contracts.
• Manage the relationship for your region with central telemarketing and the marketing team.
• Responsible for ensuring CRM is accurate for your region (HubSpot).
• Take an active role on LinkedIn and the Marketing Centre content generation.
• Build relationships with all clients in region
• target an average 18 month lifespan.
• Ensure each client is being delivered value from their Marketing Director and their relationship with The Marketing Centre.
• Manage Marketing Directors within each client and ensure there is an appropriate work plan.
• Manage successful ‘bedding in’ of new clients, including monthly calls and regular review meetings.
• Quarterly 121 with each Marketing Director
• build and monitor goals with each team member.
• Frequent ad-hoc calls to the Marketing Directors to offer support.
• Help the team to have work plans in place for all clients.
• Encourage and support team members to work a minimum of 2 days per month on business development activity to build the team portfolio.
• Responsibility for regional team meetings and delivery of training/coaching on a monthly basis.
• Encourage attendance at TMC conferences.
• Build the team to an optimum 12-15 Marketing Directors.
• Manage capacity and utilisation of team to 60%
• 75%.
• Manage skill set mix on team to reflect requirements in your region.
• Contribute to recruitment process for the region.
• Monitor, review and report on the team’s invoicing of clients on a monthly basis.

Requirements

• Leadership ability
• Relationship development skills
• Consultative selling approach
• Ability to motivate and enthuse others
• An entrepreneurial mindset
• An understanding of business issues – especially SME and entrepreneur mind-set
• Varied sector background to give a broad base of experience
• Ideally qualified to MBA level
• Experience of taking a business through sale / exit process
• Sound understanding of marketing
• Motivated by winning and achieving results
• A self-starter, with lots of energy and drive
• Successful handling of multiple client relationships

Benefits

• Flexible working arrangements
• Professional development opportunities