Performance Marketing Manager, Associate

Role Overview

• Plan, set up, and manage Meta campaigns (targeting, bidding, budget)
• Continuously optimize campaigns based on KPIs (e.g., ROAS, CPA, CPL)
• Analyze performance data and derive actionable recommendations
• A/B testing and scaling strategies to measure and improve creatives
• Brief creatives and collaborate with design and content teams
• Report on and present insights and results to stakeholders
• Contribute to tracking setup (Pixel, CAPI, GA4) and ensure data quality

Requirements

• Initial hands-on experience in performance marketing or paid social ads, ideally with Meta Ads
• Strong numerical skills and an analytical mindset
• Enjoy working in a data-driven way and focusing on optimization
• Strong communication skills and a team player
• Good written and spoken German and English
• Nice-to-have: experience with tracking tools (e.g., GA4, Meta Business Manager)
• Knowledge of funnel concepts, attribution, or segmentation

Benefits

• You’ll have real influence on growth because creative is a central performance lever for us
• Close collaboration with Marketing and E‑Commerce — fast, test-oriented, and with short decision paths
• A long-term perspective in a fast-growing functional beauty / health & food scale-up
• Company pension plan
• Fair compensation
• A challenging, varied, and interesting role
• Scale-up atmosphere: work with a dynamic and highly motivated team
• Opportunities to participate in cross-functional company development
• Employee events
• Networking opportunities at various events and meetings, including engagements with Judith Williams