This role leads the day-to-day account and strategy workflows for at least 1 and up to 5 brands, and plays a critical role in ensuring our creator marketing solutions and strategies are applied practically to our clients' businesses.
The Sr. Manager of Client Strategy will report directly to a Director or Sr. Director of Client Strategy & Account Leadership or a VP of Client Partnerships, and be responsible for the following:
Lead the approach to proposal development or response to briefs at Collectively, including:
Helping to brief and guide creative concepts in partnership with the creative team
Develop and articulate influencer campaign and creator strategies (via outlines & slides) based on RFP/Brief goals and that incorporates best practices or agency benchmarks
Curating a range of influencer campaign or services from Collectively
Conduct and synthesize relevant research & insights to shape strategy recommendations
Digest and understand clients RFPs/ briefs
Synthesize or draw on key trends and information from a variety of sources, including internal data, to inform conversations and RFP/Brief responses
Project manage responses cross-functionally start to finish:
Ideate RFP response with your account leader including:
Builds and recommends budgets against plans/RFPs
Works with Operations + Leadership to finalize scopes and staff plans
Ensure historic account or agency-wide performance data and current trends/best practices are considered
Project manages specialized creative or analytical support for RFPs/Briefs as needed
Leads the timeline of the response and coordinates pitch strategy with key leadership stakeholders
Coordinates and hosts briefings, preps materials and background for meetings with clients (agendas, cross-functional questions, follow ups)
Leads client comms either directly or indirectly to support your Account Leader
Experiment with and prepare and present POVs/best practices for existing & emerging platforms: (i.e. podcasts, TikTok, etc.)
Requirements
Candidate must be located on the East Coast or in the Central Time Zone. (New York Metro Area a plus)
At least 5 years direct experience in influencer marketing at an agency
Both left and right brain thinker, equally comfortable with data and creative thinking
Independent, critical thinker; comfortable putting ideas backed by rationale and V1s out there, then getting steers from colleagues and clients to refine the work
Exceptional client servicing skills and instincts; loves to develop strong relationships with clients
Strong organization skills with attention to detail and excellent follow-through
Great communication skills—both internally and externally, written and verbal
Ability to work efficiently across a variety of tasks and manage time appropriately for projects
Thrives in the “undefined” and enjoys fast-changing, fast-paced working environments
Collaborative working style with positive attitude and enthusiasm for making great work happen!