Key skills
AnalyticsLookerCommunication
About this role
Role Overview
- Execute integrated SEO and PPC strategies for assigned client accounts
- Conduct keyword research to identify high-opportunity keyword groups and optimization strategies
- Monitor client website technical performance and recommend improvements to support SEO best practices
- Implement on-page optimizations, including metadata updates, schema, and content publishing support
- Build, optimize, and maintain Google Ads and LinkedIn Ads campaigns to drive performance KPIs
- Audit existing paid media accounts and identify optimization opportunities
- Monitor web analytics dashboards and reporting tools; deliver regular insights and recommendations
- Assess user flow and conversion performance across SEO and PPC efforts
- Recommend budget, bidding, targeting, and ad creative optimizations to improve paid media results
- Communicate performance insights and strategic recommendations to internal teams and Client Services
- Occasionally join client calls to support strategic discussions and reinforce recommendations
- Stay up-to-date on SEM industry trends, platform updates, and algorithm changes
Requirements
- 2+ years of experience in search marketing or digital marketing
- Working knowledge of both SEO and PPC best practices
- Experience executing Google Ads campaigns and SEO optimization initiatives
- Proficiency in Google Analytics (GA4), Google Tag Manager, Google Search Console, and Looker Studio; certifications preferred
- Strong analytical and written communication skills
- Ability to manage multiple accounts and priorities in a fast-paced environment
- Curiosity and motivation to stay current with SEM trends and innovations.
Benefits
- Xometry is an equal opportunity employer.
- All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
- For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.