Senior Marketing Manager – Brand Partnerships, Collaborations

Role Overview

• You identify and develop strategic brand partnerships with relevant lifestyle, fashion, and cult brands.
• You conceptualize and manage brand collaborations and co-marketing campaigns that authentically extend our brand and reach new audiences.
• You negotiate partnerships and build long-term collaborations with clear brand relevance.
• You ensure that all collaborations meet brand-fit criteria, strengthen our brand identity, and further sharpen our positioning in the international lifestyle space.
• You develop creative concepts for D2C campaigns, brand stories, and photo and video productions.
• You are responsible for content production for campaigns, social media, and marketing assets.
• You brief photographers, videographers, and agencies and ensure that imagery and storytelling align with our brand aesthetic.
• You keep track of trends in the lifestyle and fashion sectors and continuously evolve our visual brand world.
• You manage multiple projects in parallel, keeping timelines, budgets, and campaign objectives in focus.

Requirements

• Several years of experience in marketing for a lifestyle, fashion, or design brand, ideally in a direct-to-consumer environment.
• Experience in brand building, campaign development, and brand partnerships.
• Strong conceptual skills and a good sense for visual storytelling and brand aesthetics.
• Experience managing content productions (photo/video).
• A network in the lifestyle, fashion, or creative industries is a plus.
• Strategic thinking combined with a hands-on mentality.
• Strong communication skills in German and English, as well as negotiation skills.
• A team-oriented, structured, and independent working style.

Benefits

• The opportunity to actively shape the development of a strong lifestyle brand and further develop our brand world in the D2C environment.
• Significant creative freedom for your own ideas, creative collaborations, and new campaign formats.
• An inspiring work environment with short decision-making paths and direct collaboration with marketing, brand, and digital teams.
• A warm, motivated team working together on the continued development of our brand — within an internationally operating company.
• Attractive compensation as well as individual training and development opportunities.