Senior National Account Manager – OPI

Role Overview

• Lead the strategic vision and commercial roadmap for assigned national accounts, ensuring alignment with Wella’s long-term growth objectives
• Develop and deliver all customer-facing presentations, including JBP, QBR, line reviews, and ad hoc business updates for customer stakeholders
• Lead strategy, tactics, and execution across all Joint Business Planning activities while shaping multi-year growth strategies with key retail partners
• Own short-term and long-term business performance, identifying transformational growth opportunities that drive significant revenue and profitability impact
• Deliver volume, share, and ROI targets in alignment with AOP and customer priorities while ensuring sustainable and profitable growth
• Drive distribution, shelving, pricing, and promotional support to optimize trade spend effectiveness and maximize category leadership
• Identify and activate fact-based growth opportunities using syndicated data and customer insights to shape category strategy and influence customer decision-making
• Accurately forecast sales and provide strategic demand planning guidance across cross-functional teams
• Manage promotional and trade funds to maximize return on investment while ensuring disciplined financial stewardship
• Own full P&L accountability and financial performance for assigned accounts
• Lead JBP and QBR presentations
• Drive merchandising strategy, including category-leading assortment, shelving, and retail execution strategies
• Leverage Nielsen/IRI and other syndicated data sources to inform strategy and decision-making and develop compelling fact-based selling stories
• Act as the senior internal advocate for the customer, aligning internal teams to deliver best-in-class execution and partnership

Requirements

• 5–7+ years of experience supporting national retail accounts with increasing levels of commercial responsibility or retail buying experience
• Proven experience leading large, complex retail partnerships
• Driver personality: creative, outgoing, resilient, and results-oriented
• Strong passion for the business with a high level of self-motivation and accountability
• Highly developed communication and presentation skills with the ability to influence customer and internal leadership
• Strong analytical capabilities with the ability to translate data into actionable insights that shape strategic decision-making
• Experience with syndicated data, household and panel data, planogram analysis, and marketing concepts
• Strong leadership skills with a collaborative, team-oriented mindset and the ability to lead cross-functional teams without direct authority
• Bachelor’s degree required
• Extensive commercial experience within Fast Moving Consumer Goods (FMCG) strongly preferred

Benefits

• Health insurance
• Life and disability insurance
• 401(k) retirement plan
• Paid holidays
• Paid time off (PTO)