Work closely with Digital and Marketing teams to ensure graphics and branding align with overall marketing objectives and branding guidelines
Create graphics for digital platforms and experience, including websites, landing pages, web banners, headers, icons, infographics, email campaigns, social graphics, and templates, in addition to working with cross functional teams for implementation
Manage digital creative brand assets, organize and maintain digital libraries of campaign assets and photography, design files, and establishing appropriate naming convention for files for storage and archiving including fonts, icons, images, templates, tutorials, etc.
Assist with implementing new software integrations and system updates, ensuring the Creative team remains informed and equipped with the latest tools and capabilities
Stay up to date on digital beauty industry trends by conducting research and competitive analysis, and contribute to the development of fresh content ideas and strategic initiatives that support innovation and creative excellence
Requirements
Degree in Graphic Design and/or equivalent experience will be considered
Beauty and/or luxury industry experience preferred
Multimedia and graphic design experience in a highly productive creative environment
Experience in web development, digital marketing, and project management tools
Ability to work within an established brand guideline
Strong portfolio of design work, demonstrating excellence, knowledge, and best practices in the digital space of a 360º campaign activation
Understanding of UI/UX best practices + experience with responsive and mobile-first design
Understanding of site/CRM optimization focusing on load speed, SEO and localization
Proficiency in design principles; typography, color and page layout, and a great eye for detail
Ability to QA and provide feedback to Development agency
Ability to communicate cross-functionally to produce concepts through visual comps and/or interactive prototypes