We are looking for an analytically strong and execution-oriented SEA & Paid Social Manager (m/f/d) to take holistic responsibility for and further develop our performance marketing activities.
In this role you will manage search engine and social advertising activities end-to-end and work closely with adjacent marketing and business teams.
Develop, implement and continuously optimize SEA strategies (Google Ads, optionally Microsoft Ads) with a focus on performance, scaling and efficiency.
Plan, execute and optimize paid social campaigns on platforms such as Meta (Facebook/Instagram), TikTok and other relevant channels.
Responsible for campaign setups, budget management, bidding strategies, targeting and creatives in coordination with internal stakeholders.
Ongoing analysis of campaign performance (e.g., ROAS, CPA, conversion rate) and derivation of concrete recommendations for action.
Conduct tests (e.g., creatives, audiences, landing pages) to drive data-driven channel improvements.
Close collaboration with cross-functional teams (e.g., Brand, Content, Data, CRM) to ensure a consistent and effective overall strategy.
Monitor market, platform and product developments and evaluate new features and trends for operational use.

Several years of hands-on experience managing SEA and/or paid social campaigns, ideally in an e-commerce or performance marketing environment.
Strong understanding of performance KPIs and the ability to analyze data in a structured way and translate insights into actions.
Confident use of common advertising platforms and analytics tools.
Structured, independent working style and the ability to manage multiple campaigns and priorities in parallel.
Experience collaborating with internal teams and external partners.
Very good English skills; German skills are an advantage.
Team player with strong communication skills and a pragmatic, solution-oriented working style.

30 paid vacation days, flexibly arranged by agreement.
Additional days off: Flex Day, Christmas & New Year's Eve.
Flexible working hours with no fixed core hours, adapted to your life.
Hybrid working with up to 100% remote work, with regular in-person exchange at our offices in Hamburg and Düsseldorf.
Workation: up to 120 days within the EU; for shorter periods outside the EU by individual arrangement.
Top equipment (macOS or Windows).
Extensive mobile work setup including subsidies.
Modern offices in the heart of Hamburg & Düsseldorf with excellent public transport connections, parking and attractive local infrastructure.
Fully equipped kitchens; in Düsseldorf additionally massage chairs & a private gym — free for you.
Company events several times a year.
Allstar culture: your opinion counts and your contribution makes an impact.
Fair bonus system that reflects performance and commitment.
Individual development with clear career paths, competency-based feedback rounds, plus courses, conferences & books — we invest in you and your next step.
Individually selectable benefits via become.1 (e.g., subsidies for childcare, internet, mobility) & other programs.
Additional extras such as Corporate Benefits, Urban Sports, company pension scheme and much more.
Free dress code — no formal dress code, just be yourself.

SEA & Paid Social Manager

Key skills