Digital Marketing Analyst

Role Overview

• Support marketing-execution, risk-related, and administrative tasks as assigned/as necessary.
• Conduct keyword research using tools like Semrush and internal data.
• Recommend and implement updates to URLs, body content, title tags, meta descriptions, headers, and internal linking.
• Provide actionable recommendations to web teams and track resolution progress.
• Compile monthly, quarterly, and annual SEO performance reports.
• Monitor and analyze paid search account health and delivery through regular reviews.

Requirements

• Bachelor's Degree in marketing, business, or related field or equivalent work experience (required)
• 2 years of relevant work experience
• Knowledge of traditional and digital creative marketing development process
• Understanding of banking products and segment needs
• Capable of working on multiple projects at once and prioritize delivery based on key objectives.
• Attention to detail and accuracy
• Strong oral & written communication skills.

Benefits

• Eligibility for incentive compensation which may include production, commission, and/or discretionary incentives.