Own daily engagement across LinkedIn, TikTok, X, Instagram, and YouTube, jumping into relevant industry conversations, monitoring replies and comments, and keeping the brand present with a bias toward action
Grow Vanta’s presence on X through consistent posting, replies, and real-time participation in relevant conversations
Capture content in-office and at events, and help produce short-form video for TikTok, Instagram, and YouTube
Assist with social calendar planning, scheduling, and day-to-day publishing in partnership with the Social Media Lead
Support YouTube and Shorts publishing, including titling, descriptions, and packaging to drive channel growth
Create internal “post kits” and drive amplification around key moments
Write social-native copy across platforms and support organic social calendar management
Partner with cross-functional teams to translate campaign goals into platform-native content and support execution timelines
Identify trends early and execute meme-able, on-brand content quickly

Extremely strong social-native instincts for community engagement and brand voice in real-time interactions
Deep understanding of X as a platform: what works, how conversations move, and how to grow an audience
Deep familiarity with TikTok, Instagram Reels, and YouTube Shorts content dynamics and algorithms
Video editing experience for short-form content (fast cuts, captions, hooks)
Strong short-form copywriting that is punchy, platform-aware, and voice-consistent
Comfortable making and filming content, especially in office and event environments
YouTube fundamentals including packaging, thumbnails, and channel cadence
Ability to spot opportunities for amplification and drive internal engagement across teams
High responsiveness and a bias toward action—you have "fast hands" and move decisively
Experience building or managing a newsletter cadence is a plus
B2B SaaS or cybersecurity/security industry experience is a plus
Familiarity with AI tools for clip generation and workflow acceleration is a plus
Familiarity with Sprout Social, Slate, JIRA, Canva, Splice, Rev, and GIF makers are a plus
Open to using AI to amplify their skills and strengthen their work
demonstrating curiosity, a willingness to learn, and sound judgment in applying AI responsibly to improve efficiency and impact.

Comprehensive medical, dental, and vision coverage, with 100% of employee-only benefit premiums covered for most medical plans
16 weeks paid Parental Leave for all new parents
Health & wellness stipend
Remote workspace, internet, and cellphone stipend
Commuter benefits for team members who report to the SF and NYC office
Family planning benefits
Matching 401(k) contribution with immediate vesting
Flexible PTO policy, plus 80 hours of Sick Time
11 company-paid holidays
Virtual team building activities, lunch and learns, and other company-wide events!

Social Media Manager

Key skills