Contribute to boosting our B2B inbound marketing by setting up and optimizing high-performing CRM and marketing automation campaigns.
Configure, customize, and optimize CRM tools (Pipedrive / Airtable / others) to support B2B campaigns.
Set up automated email marketing workflows (welcome flows, nurturing, upsell).
Segment and analyze customer/prospect data for highly targeted communication.
Track and improve key KPIs (open rate, click-through rate, conversion rate).
Feed digital channels (website, blog, newsletters, social media) with relevant B2B content.
Ensure brand consistency across all channels.
Collaborate with sales teams to produce high-value content (case studies, white papers, one-pagers).
Deploy an editorial calendar tailored to professional audiences (LinkedIn as a priority / Reddit, etc.).
Publish, manage, and engage with communities.
Monitor KPIs of digital and CRM campaigns.
Produce monthly performance reports (traffic, ROI, engagement).

Master’s student or equivalent (digital marketing, business, communication, data/CRM).
Previous experience (internship/project) in CRM, marketing automation, or digital marketing is a plus.
Comfortable with digital tools (CRM, email marketing, social media, Google Sheets/Excel, Google Analytics).
Strong written and spoken communication skills (French & English).
Curious, autonomous, analytical, and results-driven.

CRM & Marketing Automation Intern – Internship

Key skills