Drive digital channel growth, support revenue generation, and execute end-to-end commercial initiatives across retail, e-commerce, and partner ecosystems
Blend channel marketing strategy with hands-on sales enablement and operational execution, ensuring seamless alignment from marketing planning through deal closure and deployment
Plan, place, and operate optimal digital assets by sales channel (e.g., Amazon, distributor channels, direct sales, etc.)
Design visibility and customer journeys (Brand Store, campaign linkage, etc.)
Run a continuous PDCA cycle (update plan, performance review, ongoing improvements)
Sync with retail/channel partners: co-develop promotional themes, arrange assets, and manage execution
Sync with Global Marketing: localize strategy/messages/assets for Japan and provide feedback to Global
Plan and direct production of partner-facing marketing collateral (brochures/one-pagers, etc.), including production management, proofreading, and delivery
Own initial lead intake: conduct customer needs discovery and coordinate/escalate to internal stakeholders (Product/Engineering, CS, Logistics, Finance, etc.)
Develop the proposal storyline, sales materials, and quotations, and drive deal progression in parallel with the Sales Lead
Align commercial and operational terms with partners/retailers (commercial flow, pricing, lead time, inventory, operations, support scope, etc.)
Manage the pipeline (define next actions, remove blockers, and visualize progress)
Coordinate with Global Sales/HQ to align and finalize assumptions for pricing, supply, and support conditions
Drive procedures for PO, invoicing, acceptance, etc., and shorten lead time by clearing bottlenecks
Serve as the hub from delivery through deployment and go-live (coordination across customer/partner/internal teams)
Handle initial triage of implementation issues/complaints, support root-cause separation, and drive closure
Maintain execution quality for existing accounts and enable repeat business (identify operational issues and propose improvements)
Eliminate dependence on individuals by standardizing recurring work (templates, checklists, procedures)
Provide lightweight reporting on progress, workload, and bottlenecks (weekly/monthly cadence)
Support other coordination and related tasks associated with the above
Requirements
Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent practical experience)
5+ years of experience in channel marketing, digital marketing, sales operations, or go-to-market roles within consumer tech, e-commerce, or retail-driven environments
Proven experience managing digital assets and marketing execution across multiple sales channels that include Amazon, distributors, retail partners, direct-to-consumer
Hands-on experience optimizing product detail pages, brand stores, and conversion-driven digital content (A+ content, visuals, messaging structures, etc.)
Strong understanding of channel marketing strategy, customer journey design, and performance-driven campaign execution
Experience collaborating with global and regional stakeholders to localize marketing strategies and drive market-specific execution
Demonstrated ability to support the full sales cycle, including lead intake, proposal development, pipeline tracking, and deal execution
Experience working with major e-commerce platforms such as Amazon Seller/Vendor Central or similar marketplace ecosystems
Background in consumer electronics, XR/AR/VR, gaming, or emerging technology industries
Familiarity with digital analytics tools, performance dashboards, and PDCA (Plan-Do-Check-Act) optimization cycles
Experience creating partner-facing marketing collateral and sales enablement materials
Understanding of retail channel economics, pricing strategy, and inventory planning
Experience working in global or cross-cultural environments, particularly with HQ/regional collaboration
Ability to balance strategic thinking with hands-on execution in a fast-paced, scaling environment
Experience coordinating cross-functional teams (Product, Engineering, Logistics, Finance, Customer Success, etc.) to move deals from proposal through deployment
Strong project management and operational execution skills with the ability to manage multiple stakeholders and timelines
Excellent written and verbal communication skills with strong attention to detail.