Creator, Content Manager

Role Overview

• Source and reach out to creators (videographers, lawn transformation creators, UGC creators)
• Vet creators based on content quality, audience fit, and brand alignment
• Build a repeatable onboarding process (briefs, expectations, payment terms, timelines)
• Target: build a roster of 8–10 recurring creators
• Act as the main point of contact for all creators
• Maintain strong, consistent communication
• Ensure creators feel valued and motivated
• Negotiate rates and manage payments within budget
• Secure proper content usage rights upfront
• Write clear, actionable content briefs
• Align creators with editors and creative teams
• Ensure creators capture the right raw footage
• Maintain a content calendar to ensure consistent output
• Bring fresh, performance-driven content ideas weekly
• Identify trends (short-form, transformations, before/after, etc.)
• Analyze competitor and creator content
• Propose and implement winning formats quickly
• Align creator output with promotions, launches, and seasonal campaigns
• Coordinate timing to ensure content is ready when needed
• Identify high-performing creators for long-term partnerships
• Begin structuring affiliate systems (tracking, tiers, incentives)
• Lay the groundwork for scalable creator monetization
• Maintain a tracker of all content produced
• Monitor performance and identify winning content patterns
• Build SOPs to enable scalability
• Gradually build a creator-led content system
• Enable creators to produce ready-to-post content
• Manage the system rather than executing everything yourself

Requirements

• 3–5+ years in creator management, UGC, influencer marketing, or content strategy
• Strong experience in DTC / e-commerce environments
• Proven ability to manage multiple creators and content pipelines
• Experience briefing creators for high-performing short-form content
• Strong understanding of content performance and creative strategy
• Strong visual instinct — knows what “stops the scroll”
• Ability to translate ideas into clear creative direction
• Thinks like a creative strategist, not just a coordinator
• Ability to identify and adapt viral content patterns
• Highly organized (multiple creators, timelines, deliverables)
• Strong communicator and relationship builder
• Proactive and idea-driven
• Comfortable with ambiguity and building from scratch
• Adaptable in fast-paced, high-growth environments
• Creative thinker with strong content intuition
• Self-starter with minimal need for supervision

Benefits

• Access to a $200K+ perk marketplace with discounts on 150+ global services.
• Option to withdraw up to 50% of approved earnings before payday.