Business Development Manager

Role Overview

• Inputting into the Business Plan and taking joint responsibility for implementing it
• Delivering revenue growth and reputation within the team and area on a defined set of agencies/clients
• Building strategic senior customer relationships, focussed on driving incremental revenue and problem-solving to turnaround revenue decline/issues
• Communicating key opportunities and issues to the Business Manager as they arise
• Representing and selling all of ITV’s commercial assets across airtime and multiplatform
• Responsible for growing incremental revenue and enhancing ITV’s reputation in the market
• Working closely with agencies and clients (direct and via agency) focusing and selling how ITV can help them to achieve their business goals
• Communicate and implement best practice and consistent messages/behaviours across all offices to drive consistent delivery
• Strong peer group relationships with other Business Development Managers in team and across the business as well as with Group Managers across Partnerships, Trading and Activation
• Have a broad knowledge of what ITV can offer across all its touch points with the audience and how to create effective communications through ideas
• Develop strong strategic customer relationships with key influencers in media agencies (senior management, planners, data, digital, buyers), creative agencies and priority clients within agency
• Build pipelines of new business among new/lapsed advertisers through targeting other media and being aware of opportunities within the geographic area
• Promote ITV as a media partner of choice for non-traditional, cross-media advertising campaigns
• Forecasting performance and accurate reporting/regular comms and updates
• Integrate all platform and portfolio revenue opportunities into potential approaches where possible

Requirements

• A knowledge of the TV trading market and other media
• Strong insight into understanding agency and client motivations/challenges /opportunities
• Strong negotiator with a proven track record
• Experience of creating and delivering annual business plans to deliver incremental revenue from agency accounts and priority clients
• Ability to brief, develop and deliver bespoke, creative, cross-media communication propositions to address specific client needs
• Commercial awareness in delivering revenue and successfully hitting targets

Benefits

• Flexible working with a range of options to suit everyone
• Generous holiday allowance, plus you can buy more
• Annual bonus opportunity
• Competitive pension contribution
• Save as you earn
• with an opportunity to buy ITV shares
• Wellbeing and volunteering days plus a wide range of opportunities to help you live a balanced and healthy life