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Senior Field Marketing Manager
NICE
Remote
Website
LinkedIn
Senior Field Marketing Manager
United States
Full Time
2 hours ago
Visa Sponsor
Apply Now
Key skills
SaaS
Salesforce
CRM
Leadership
Stakeholder Management
Budgeting
Communication
Presentation Skills
Sales
About this role
Role Overview
Drive regional demand generation, pipeline growth, and revenue through high-impact field marketing programs
Own end-to-end execution of field programs — from industry events and executive engagements to integrated campaigns
Partner closely with sales leadership on territory plans, account engagement, and pipeline acceleration
Plan and execute integrated programs including events, roadshows, executive roundtables, webinars, and account-based initiatives
Manage end-to-end program execution: planning, budgeting, logistics, promotion, execution, and follow-up
Drive demand generation through targeted campaigns and high-impact experiences
Collaborate with partner marketing on joint events and co-marketing initiatives
Work cross-functionally with digital, content, and product marketing to ensure aligned messaging and execution
Analyze program performance and pipeline impact; report on ROI and optimize accordingly
Manage budgets and external vendors to maximize program effectiveness
Requirements
Bachelors degree in marketing, communications or related field
7+ years of experience in field marketing within a high-tech, B2B, SaaS, or enterprise software environment
Proven experience driving pipeline and revenue through field and account-based marketing programs
Strong alignment and partnership experience with enterprise sales teams and sales leadership
Demonstrated success managing complex, multi-channel field programs across regions or territories
Experience with marketing automation and CRM platforms (e.g., Marketo, HubSpot, Salesforce)
Strong analytical mindset with the ability to measure, report, and optimize marketing impact
Excellent communication, stakeholder management, and presentation skills
Ability to thrive in a fast-paced, high-growth environment
Travel is a requirement in this role, approximately 15-25%
Benefits
Join an ever-growing, market disrupting, global company
Fast-paced, collaborative, and creative environment
Endless internal career opportunities across multiple roles, disciplines, domains, and locations
Apply Now
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Senior Field Marketing Manager at NICE | JobVerse