Growth Marketing Manager

Role Overview

• Be a catalyst for pipeline growth: You’ll take ownership of the growing pipeline and help define how we scale demand at our next stage of growth.
• Build a culture of creative experimentation: You’ll lead ongoing testing across channels, messages, and motions. You’ll bring a scrappy startup energy to the team, and you’ll transform experiments into scalable growth engines.
• Use AI Systems to 10x Our Output: You’ll be at the forefront of AI-driven marketing, using internal and external-facing tools to scale output for you and the team.
• Strengthen the connection between Marketing, Sales, and Rev Ops: You’ll ensure marketing efforts translate into high-quality, measurable pipeline by partnering closely with Sales and Rev Ops.
• Lay the foundation for operational excellence: You’ll help bring structure, clarity, and consistency to our growth motion, so we have systems that can scale as we grow.

Requirements

• Hands-on growth experience: You’ve driven demand or pipeline growth in a B2B SaaS environment and are comfortable owning results in a fast-moving, resource-conscious team.
• Experimentation mindset: You know how to design tests across multiple demand channels (paid, outbound, partnerships, events, etc.). You can evaluate outcomes and iterate quickly, balancing creativity with strategy and discipline.
• AI-powered operational leverage: You use AI tools to accelerate growth and execution—using them to 10x productivity for both you and the rest of the team. You know how to speed up experimentation, build tools that scale output, automate workflows, and unlock insights by leveraging AI.
• Lifecycle marketing experience: You’ve built or managed lifecycle programs that nurture prospects and customers across stages—using segmentation, personalization, and timely messaging to drive engagement and pipeline impact.
• Strong analytical instincts: You’re fluent in funnel metrics, pipeline reporting, and performance analysis, and you use data to guide decisions.
• Marketing & revenue operations fluency: Experience working with CRM and marketing automation tools (Salesforce, Hubspot), with a strong appreciation for clean data, attribution, and process.
• Pipeline-savvy perspective: You understand how marketing influences revenue at a company like Tapcart, from first touch through opportunity creation.
• Operational builder mentality: You enjoy creating structure where it’s needed, improving processes, and setting up systems that scale.
• Cross-functional collaborator: You work naturally with Rev Ops, Sales, Product, Marketing, and Leadership to align on goals and execution.
• Comfort with ambiguity: You’re energized by building in an environment where priorities evolve and results and initiative are rewarded.
• Clear, confident communicator: You can share results, insights, and recommendations in a way that builds trust and alignment across teams.

Benefits

• 401(k) plan and equity grants for all full-time employees — because we grow together
• Competitive compensation with room to grow
• Affordable, high-quality medical, dental, and vision coverage
• Mental health support via Headspace and Talkspace, ensuring your whole self is supported
• Flexible PTO policy — take the time you need to rest and recharge
• 11 paid company holidays
• Work remotely
• One-time home office setup stipend to get you started
• Recurring merchant shopping stipend so you can experience the magic of Tapcart like our customers do