Influencer Outreach & Partnerships Manager – TikTok, YouTube

Role Overview

• Source, vet, and qualify TikTok & YouTube creators daily
• Run high-volume, targeted outreach with structured follow-ups
• Manage 200+ active conversations with full CRM visibility
• Analyze creator performance (views, engagement, consistency)
• Structure performance-based deals aligned with CAC/ROAS targets
• Track spend and ensure strong budget discipline
• Own negotiations from first contact to signed deal
• Handle contracts, signatures, and documentation
• Coordinate with Finance for creator payments
• Track shipments, posting schedules, and deliverables
• Ensure creators post on time and follow agreed terms
• Maintain weekly reporting and performance scorecards
• Monitor campaign analytics and creator performance
• Scale top-performing creators
• Optimize or replace underperformers

Requirements

• 3+ years in influencer marketing with proven ROI impact
• Strong negotiation skills with a margin-first mindset
• Experience managing high-volume pipelines (150–200+ convos)
• Proficiency in any CRM tool. Great plus if it's Asana + Google Sheets
• Excellent English communication (C1+)
• Highly autonomous, detail-oriented, and execution-driven
• Nice to have TikTok Shop / affiliate experience
• Strong understanding of CAC, ROAS, AOV
• Experience coordinating inventory or logistics
• Familiarity with hybrid deal structures (flat + performance)

Benefits

• High-impact role with direct ownership over revenue-driving channels
• Fast-paced, no-hand-holding environment
• Work with a performance-driven team scaling multiple brands
• Real opportunity to build and scale influencer programs from the ground up