Own Campaign Execution & Performance
Build, launch, and manage campaigns across platforms including Google Ads, Meta, LinkedIn, TikTok, DV360, and more
Continuously optimize campaigns—bidding, budgets, audiences, creative, and structure
Manage pacing and performance against business-critical KPIs (MQLs, revenue, pipeline)
Ensure campaigns are not just running—but improving
Drive Performance & Insights
Analyze campaign performance to identify trends, inefficiencies, and opportunities
Translate data into immediate, actionable optimizations
Push beyond benchmarks—never settling for baseline results
Partner with analytics teams to deepen insights and improve attribution
Lead Through Execution
Guide and support Media Analysts in campaign management and troubleshooting
Provide hands-on mentorship that improves execution quality
Serve as a go-to problem solver for campaign performance challenges
Own Reporting & Narrative
Build dashboards and performance visualizations (Looker, Tableau, PowerBI)
Translate results into clear, compelling narratives for clients
Turn insights into recommendations and next steps
Collaborate Across Teams
Partner with strategy, creative, and analytics teams to align on goals
Actively contribute to client conversations and performance planning
Ensure paid media efforts are fully aligned with broader business objectives

2+ years of hands-on paid media experience managing paid search and paid social campaigns
Strong platform expertise across Google Ads, Meta, LinkedIn (additional platforms a plus)
Proven ability to drive outcomes beyond leads (MQLs, revenue, efficiency)
Experience with Google Analytics (UA & GA4) and Google Tag Manager
Strong data fluency and ability to translate insights into action
Experience building reports and dashboards (Looker, Tableau, PowerBI)
A mindset that values execution, iteration, and continuous improvement

Fully remote across the U.S. & Canada, plus monthly WFH stipend and Summer Fridays
Generous time off, including unlimited PTO (U.S.), competitive vacation (Canada), and parental/family leave options
Comprehensive health benefits, mental health support, and company-paid disability & life coverage
Employer retirement contributions (401(k) in the U.S., RRSP match in Canada)
Quarterly performance reviews and career advancement opportunities

Paid Media Manager

Key skills