Key skills
ShopifyCRMCommunicationDecision MakingCollaborationRemote Work
About this role
Role Overview
- You are our “Entrepreneur in Residence” for France
- Your goal: make Funzy the leading brand for play furniture in the French market
- You build structures, test, optimize and scale
- You combine strategic thinking with hands-on execution
- In short: you are responsible for growth
- Interface with our Meta ad agency
- Brief new creatives based on German bestsellers
- Culturally adapt creatives for the French market
- Proactively identify new content needs
- Analyze hooks, creatives and campaign structures
- Build and execute email campaigns (Klaviyo)
- Establish a structured CRM for France
- Identify and onboard initial strategic partners and influencers
- Ensure our Shopify store is not only translated but fully localized
- Optimize the user journey and conversion rate
- Adapt product texts, ad copies and email flows
- Ensure a consistent brand experience
- Daily analysis of core KPIs (ROAS, CPA, hook rate)
- Derive clear recommendations for action
- Direct reporting to the CEO
- Identify patterns and scaling opportunities
- Independently handle customer support in the early phase
- Identify customer pain points
- Build SOPs for future team structures
- Document all processes as the basis for scaling
- Full KPI ownership for ROAS and new-customer acquisition in France
- Ensure flawless, market-appropriate customer touchpoints
- Build a scalable growth playbook
- Prepare and structure a future local team
Requirements
- Business-fluent French and German; native French is a plus
- 2–3 years of experience in performance marketing, ideally in a D2C or e‑commerce environment
- Strong understanding of Meta Ads, creatives and conversion optimization
- Experience with Shopify and email marketing tools (e.g., Klaviyo)
- Analytical thinking and data-driven decision making
- High level of ownership and an entrepreneurial mindset
- Willingness to be hands-on and support operational work
Benefits
- Insight into the exciting world of a fast-growing e‑commerce startup with significant room to shape the business
- Direct collaboration with one of the founders
- An inspiring company culture shaped by an innovation mindset, flat hierarchies, direct communication and fast decision-making
- Modern work setup: access to a shared office desk, company MacBook, flexible working hours and remote work
- Memorable team events that foster cohesion and variety
- Attractive employee discounts for you and exclusive perks for family & friends