Senior CRM Manager
Germany
Full Time
1 hour ago
No Sponsorship
Key skills
Business IntelligenceCRMCommunication
About this role
Role Overview
- Develop and optimize lead management processes
- Implement and manage automation programs
- Analyze and segment the customer base
- Develop and implement retention management programs
- Build personalized customer communication strategies
- Continuously optimize the customer journey
- Develop churn-prevention strategies
- Work closely with cross-functional teams
- Regularly monitor and analyze KPIs
- Responsible for maintaining CRM data quality and integrity
Requirements
- Several years of experience in Customer Relationship Management (CRM)
- Deep understanding of lead management processes
- Experience designing and implementing customer lifecycle programs
- Proficient with CRM and marketing automation tools
- Strong analytical skills
- Experience using business intelligence tools
- Knowledge of email marketing, retention marketing, and churn prevention
- Excellent communication skills
- Independent, structured, and solution-oriented working style
- Confident and professional demeanor
Benefits
- 30 well-deserved vacation days
- Flexible working hours
- Exciting professional development opportunities
- Fair and market-competitive compensation
- Fuel voucher