Group Brand Manager – STSS

Role Overview

• Prioritizes projects to ensure execution with excellence and focus on the most important business deliverables
• Helps address issues and obstacles across teams to enable project completion
• Oversees brand building and aligns recommendations with the leadership team
• Oversees brand budgets to ensure spending is in line with plan
• Influences Product and Channel teams to ensure adherence to brand standards
• Coordinates with in-house Studio and external agencies for strategic objectives
• Writes clear and concise creative briefs
• Analyzes and interprets data to identify and effectively communicate key insights
• Develops new ideas to bring the right Customer Experience to life

Requirements

• Bachelor’s degree, preference in marketing or communications
• 6+ years’ experience in a marketing or brand role
• Proficiency using PowerPoint and strong presentation skills
• Experience creating Brand Position & Fundamentals, & Global NPD launch initiatives
• Strategic Planning for category and brand-specific objectives
• Brand Governance to ensure consistency and compliance for iconic brands
• Collaborate on Budget Allocation for Marketing across all key brands

Benefits

• Medical, dental, life, vision, disability
• 401(k)
• Employee Stock Purchase Plan
• Paid time off
• Tuition reimbursement
• Discounts on Stanley Black & Decker tools and other partner programs