Email Marketing Manager, Klaviyo

Role Overview

• Email campaign creation, including brief setup, copy implementation, and coordination with design
• Email scheduling and deployment to ensure campaigns and flows launch on time
• Manage email lists and segmentation within Klaviyo
• Building and updating automated email flows
• A/B testing for subject lines, content, and layouts to improve performance
• Track and report on email performance metrics and assist with identifying optimization opportunities
• SMS marketing execution, including campaign and flow builds, brief setup, scheduling, and reporting
• QA processes to ensure accuracy, formatting, links, and deliverability best practices
• Maintain email and SMS calendars, documentation, and workflows
• Stay up-to-date on email and SMS marketing best practices and emerging trends

Requirements

• 3+ year of experience in email marketing and ecommerce
• Experience using Klaviyo (must-have)
• Experience with SMS (a plus)
• Strong analytical skills and experience with tracking and measuring campaign performance
• Highly detail-oriented with excellent communication and project management skills
• Marketing certificate or degree is a plus
• Strong command and understanding of email marketing KPIs, metrics and technology

Benefits

• 2 weeks vacation + paid time off between Christmas and New Year
• Employer-sponsored health and dental plan
• Remote position with option to go into the office; Office location near St-Henri, with free street parking available and large open-concept bright workplace
• Kitchen stocked with free coffee, tea, and snacks
• Frequent social events with a close-knit team